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,"collections":[{"id":470280143138,"handle":"groomingtools","title":"Grooming","updated_at":"2026-07-10T06:23:55-05:00","body_html":"\u003cp\u003eFrom mud-caked weekday schooling to Saturday grand prix turnout, we have the pro grooming you need to make your horse shine. Our curated selection includes premium finishing brushes from Hairy Pony, HAAS Germany, Epona grooming tools, Effol and Effax coat care, plus shampoo bars and serums, tack cleaning sponges, hoof picks, recommended by the pros. Whether you’re building your first grooming kit or upgrading to the best, we’ve got the grooming that lasts.\u003c\/p\u003e","published_at":"2024-01-12T15:40:37-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Groom Brush"},{"column":"type","relation":"equals","condition":"Grooming Glove"},{"column":"tag","relation":"equals","condition":"Grooming"}],"published_scope":"global"},{"id":473538855202,"handle":"haas-germany","title":"HAAS Grooming Brushes","updated_at":"2026-07-08T17:28:40-05:00","body_html":"\u003cp\u003eHAAS has been producing high quality horse care brushes in Donaueschingen in the Black Forest of Germany for over 100 years.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSelected natural materials, love and craftsmanship are infused in each HAAS grooming brush. Modern production technology ensures the exemplary quality and the longevity of all HAAS products for the welfare of animals and satisfaction of owners. Haas brushes are made to to ensure an exceptional cleaniless of the horse and longevity of the brushes. \u003c\/p\u003e","published_at":"2024-02-12T17:51:43-06:00","sort_order":"best-selling","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HAAS"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:00-05:00","alt":"HAAS Grooming Brushes RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HAAS-Grooming-Brushes-RIDE-OR-DIE-EQUESTRIAN-SHOP-101443987.jpg?v=1742400360"}},{"id":654119764258,"handle":"holiday-grooming-bag-goodies","updated_at":"2026-07-11T06:15:40-05:00","published_at":"2025-11-03T17:25:37-06:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Holiday Grooming Bag Goodies","body_html":""},{"id":664202903842,"handle":"live-sale-april-12","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-04-12T18:26:01-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Live Sale April 12","body_html":""},{"id":662612214050,"handle":"march-22-live-sale","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-03-22T16:43:55-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"March 22 Live Sale - Second Anniversary Party","body_html":""}]}
,"collections":[{"id":470280143138,"handle":"groomingtools","title":"Grooming","updated_at":"2026-07-10T06:23:55-05:00","body_html":"\u003cp\u003eFrom mud-caked weekday schooling to Saturday grand prix turnout, we have the pro grooming you need to make your horse shine. Our curated selection includes premium finishing brushes from Hairy Pony, HAAS Germany, Epona grooming tools, Effol and Effax coat care, plus shampoo bars and serums, tack cleaning sponges, hoof picks, recommended by the pros. Whether you’re building your first grooming kit or upgrading to the best, we’ve got the grooming that lasts.\u003c\/p\u003e","published_at":"2024-01-12T15:40:37-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Groom Brush"},{"column":"type","relation":"equals","condition":"Grooming Glove"},{"column":"tag","relation":"equals","condition":"Grooming"}],"published_scope":"global"},{"id":473538855202,"handle":"haas-germany","title":"HAAS Grooming Brushes","updated_at":"2026-07-08T17:28:40-05:00","body_html":"\u003cp\u003eHAAS has been producing high quality horse care brushes in Donaueschingen in the Black Forest of Germany for over 100 years.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSelected natural materials, love and craftsmanship are infused in each HAAS grooming brush. Modern production technology ensures the exemplary quality and the longevity of all HAAS products for the welfare of animals and satisfaction of owners. Haas brushes are made to to ensure an exceptional cleaniless of the horse and longevity of the brushes. \u003c\/p\u003e","published_at":"2024-02-12T17:51:43-06:00","sort_order":"best-selling","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HAAS"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:00-05:00","alt":"HAAS Grooming Brushes RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HAAS-Grooming-Brushes-RIDE-OR-DIE-EQUESTRIAN-SHOP-101443987.jpg?v=1742400360"}},{"id":654119764258,"handle":"holiday-grooming-bag-goodies","updated_at":"2026-07-11T06:15:40-05:00","published_at":"2025-11-03T17:25:37-06:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Holiday Grooming Bag Goodies","body_html":""},{"id":662612214050,"handle":"march-22-live-sale","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-03-22T16:43:55-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"March 22 Live Sale - Second Anniversary Party","body_html":""}]}
,"collections":[{"id":470280143138,"handle":"groomingtools","title":"Grooming","updated_at":"2026-07-10T06:23:55-05:00","body_html":"\u003cp\u003eFrom mud-caked weekday schooling to Saturday grand prix turnout, we have the pro grooming you need to make your horse shine. Our curated selection includes premium finishing brushes from Hairy Pony, HAAS Germany, Epona grooming tools, Effol and Effax coat care, plus shampoo bars and serums, tack cleaning sponges, hoof picks, recommended by the pros. Whether you’re building your first grooming kit or upgrading to the best, we’ve got the grooming that lasts.\u003c\/p\u003e","published_at":"2024-01-12T15:40:37-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Groom Brush"},{"column":"type","relation":"equals","condition":"Grooming Glove"},{"column":"tag","relation":"equals","condition":"Grooming"}],"published_scope":"global"},{"id":473538855202,"handle":"haas-germany","title":"HAAS Grooming Brushes","updated_at":"2026-07-08T17:28:40-05:00","body_html":"\u003cp\u003eHAAS has been producing high quality horse care brushes in Donaueschingen in the Black Forest of Germany for over 100 years.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSelected natural materials, love and craftsmanship are infused in each HAAS grooming brush. Modern production technology ensures the exemplary quality and the longevity of all HAAS products for the welfare of animals and satisfaction of owners. Haas brushes are made to to ensure an exceptional cleaniless of the horse and longevity of the brushes. \u003c\/p\u003e","published_at":"2024-02-12T17:51:43-06:00","sort_order":"best-selling","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HAAS"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:00-05:00","alt":"HAAS Grooming Brushes RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HAAS-Grooming-Brushes-RIDE-OR-DIE-EQUESTRIAN-SHOP-101443987.jpg?v=1742400360"}},{"id":664202903842,"handle":"live-sale-april-12","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-04-12T18:26:01-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Live Sale April 12","body_html":""},{"id":666275283234,"handle":"live-sale-weds-may-27th","updated_at":"2026-07-11T06:15:40-05:00","published_at":"2026-05-27T18:17:36-05:00","sort_order":"most-relevant","template_suffix":"","published_scope":"global","title":"LIVE SALE Weds May 27th","body_html":""},{"id":662612214050,"handle":"march-22-live-sale","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-03-22T16:43:55-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"March 22 Live Sale - Second Anniversary Party","body_html":""}]}
,"collections":[{"id":470280143138,"handle":"groomingtools","title":"Grooming","updated_at":"2026-07-10T06:23:55-05:00","body_html":"\u003cp\u003eFrom mud-caked weekday schooling to Saturday grand prix turnout, we have the pro grooming you need to make your horse shine. Our curated selection includes premium finishing brushes from Hairy Pony, HAAS Germany, Epona grooming tools, Effol and Effax coat care, plus shampoo bars and serums, tack cleaning sponges, hoof picks, recommended by the pros. Whether you’re building your first grooming kit or upgrading to the best, we’ve got the grooming that lasts.\u003c\/p\u003e","published_at":"2024-01-12T15:40:37-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Groom Brush"},{"column":"type","relation":"equals","condition":"Grooming Glove"},{"column":"tag","relation":"equals","condition":"Grooming"}],"published_scope":"global"},{"id":473538855202,"handle":"haas-germany","title":"HAAS Grooming Brushes","updated_at":"2026-07-08T17:28:40-05:00","body_html":"\u003cp\u003eHAAS has been producing high quality horse care brushes in Donaueschingen in the Black Forest of Germany for over 100 years.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSelected natural materials, love and craftsmanship are infused in each HAAS grooming brush. Modern production technology ensures the exemplary quality and the longevity of all HAAS products for the welfare of animals and satisfaction of owners. Haas brushes are made to to ensure an exceptional cleaniless of the horse and longevity of the brushes. \u003c\/p\u003e","published_at":"2024-02-12T17:51:43-06:00","sort_order":"best-selling","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HAAS"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:00-05:00","alt":"HAAS Grooming Brushes RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HAAS-Grooming-Brushes-RIDE-OR-DIE-EQUESTRIAN-SHOP-101443987.jpg?v=1742400360"}},{"id":654119764258,"handle":"holiday-grooming-bag-goodies","updated_at":"2026-07-11T06:15:40-05:00","published_at":"2025-11-03T17:25:37-06:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Holiday Grooming Bag Goodies","body_html":""},{"id":662612214050,"handle":"march-22-live-sale","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-03-22T16:43:55-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"March 22 Live Sale - Second Anniversary Party","body_html":""}]}
,"collections":[{"id":470280143138,"handle":"groomingtools","title":"Grooming","updated_at":"2026-07-10T06:23:55-05:00","body_html":"\u003cp\u003eFrom mud-caked weekday schooling to Saturday grand prix turnout, we have the pro grooming you need to make your horse shine. Our curated selection includes premium finishing brushes from Hairy Pony, HAAS Germany, Epona grooming tools, Effol and Effax coat care, plus shampoo bars and serums, tack cleaning sponges, hoof picks, recommended by the pros. Whether you’re building your first grooming kit or upgrading to the best, we’ve got the grooming that lasts.\u003c\/p\u003e","published_at":"2024-01-12T15:40:37-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Groom Brush"},{"column":"type","relation":"equals","condition":"Grooming Glove"},{"column":"tag","relation":"equals","condition":"Grooming"}],"published_scope":"global"},{"id":473538855202,"handle":"haas-germany","title":"HAAS Grooming Brushes","updated_at":"2026-07-08T17:28:40-05:00","body_html":"\u003cp\u003eHAAS has been producing high quality horse care brushes in Donaueschingen in the Black Forest of Germany for over 100 years.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSelected natural materials, love and craftsmanship are infused in each HAAS grooming brush. Modern production technology ensures the exemplary quality and the longevity of all HAAS products for the welfare of animals and satisfaction of owners. Haas brushes are made to to ensure an exceptional cleaniless of the horse and longevity of the brushes. \u003c\/p\u003e","published_at":"2024-02-12T17:51:43-06:00","sort_order":"best-selling","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HAAS"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:00-05:00","alt":"HAAS Grooming Brushes RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HAAS-Grooming-Brushes-RIDE-OR-DIE-EQUESTRIAN-SHOP-101443987.jpg?v=1742400360"}},{"id":492278907170,"handle":"holidayfun","updated_at":"2026-07-08T17:28:06-05:00","published_at":"2024-09-10T16:07:51-05:00","sort_order":"manual","template_suffix":"holiday-shop-landing-page","published_scope":"global","title":"Holiday Fun","body_html":""},{"id":654119764258,"handle":"holiday-grooming-bag-goodies","updated_at":"2026-07-11T06:15:40-05:00","published_at":"2025-11-03T17:25:37-06:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Holiday Grooming Bag Goodies","body_html":""},{"id":662612214050,"handle":"march-22-live-sale","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-03-22T16:43:55-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"March 22 Live Sale - Second Anniversary Party","body_html":""}]}
,"collections":[{"id":470280143138,"handle":"groomingtools","title":"Grooming","updated_at":"2026-07-10T06:23:55-05:00","body_html":"\u003cp\u003eFrom mud-caked weekday schooling to Saturday grand prix turnout, we have the pro grooming you need to make your horse shine. Our curated selection includes premium finishing brushes from Hairy Pony, HAAS Germany, Epona grooming tools, Effol and Effax coat care, plus shampoo bars and serums, tack cleaning sponges, hoof picks, recommended by the pros. Whether you’re building your first grooming kit or upgrading to the best, we’ve got the grooming that lasts.\u003c\/p\u003e","published_at":"2024-01-12T15:40:37-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Groom Brush"},{"column":"type","relation":"equals","condition":"Grooming Glove"},{"column":"tag","relation":"equals","condition":"Grooming"}],"published_scope":"global"},{"id":473538855202,"handle":"haas-germany","title":"HAAS Grooming Brushes","updated_at":"2026-07-08T17:28:40-05:00","body_html":"\u003cp\u003eHAAS has been producing high quality horse care brushes in Donaueschingen in the Black Forest of Germany for over 100 years.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSelected natural materials, love and craftsmanship are infused in each HAAS grooming brush. Modern production technology ensures the exemplary quality and the longevity of all HAAS products for the welfare of animals and satisfaction of owners. Haas brushes are made to to ensure an exceptional cleaniless of the horse and longevity of the brushes. \u003c\/p\u003e","published_at":"2024-02-12T17:51:43-06:00","sort_order":"best-selling","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HAAS"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:00-05:00","alt":"HAAS Grooming Brushes RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HAAS-Grooming-Brushes-RIDE-OR-DIE-EQUESTRIAN-SHOP-101443987.jpg?v=1742400360"}},{"id":664202903842,"handle":"live-sale-april-12","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-04-12T18:26:01-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Live Sale April 12","body_html":""},{"id":666275283234,"handle":"live-sale-weds-may-27th","updated_at":"2026-07-11T06:15:40-05:00","published_at":"2026-05-27T18:17:36-05:00","sort_order":"most-relevant","template_suffix":"","published_scope":"global","title":"LIVE SALE Weds May 27th","body_html":""},{"id":662612214050,"handle":"march-22-live-sale","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-03-22T16:43:55-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"March 22 Live Sale - Second Anniversary Party","body_html":""}]}
,"collections":[{"id":470280143138,"handle":"groomingtools","title":"Grooming","updated_at":"2026-07-10T06:23:55-05:00","body_html":"\u003cp\u003eFrom mud-caked weekday schooling to Saturday grand prix turnout, we have the pro grooming you need to make your horse shine. Our curated selection includes premium finishing brushes from Hairy Pony, HAAS Germany, Epona grooming tools, Effol and Effax coat care, plus shampoo bars and serums, tack cleaning sponges, hoof picks, recommended by the pros. Whether you’re building your first grooming kit or upgrading to the best, we’ve got the grooming that lasts.\u003c\/p\u003e","published_at":"2024-01-12T15:40:37-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Groom Brush"},{"column":"type","relation":"equals","condition":"Grooming Glove"},{"column":"tag","relation":"equals","condition":"Grooming"}],"published_scope":"global"},{"id":473538855202,"handle":"haas-germany","title":"HAAS Grooming Brushes","updated_at":"2026-07-08T17:28:40-05:00","body_html":"\u003cp\u003eHAAS has been producing high quality horse care brushes in Donaueschingen in the Black Forest of Germany for over 100 years.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSelected natural materials, love and craftsmanship are infused in each HAAS grooming brush. Modern production technology ensures the exemplary quality and the longevity of all HAAS products for the welfare of animals and satisfaction of owners. Haas brushes are made to to ensure an exceptional cleaniless of the horse and longevity of the brushes. \u003c\/p\u003e","published_at":"2024-02-12T17:51:43-06:00","sort_order":"best-selling","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HAAS"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:00-05:00","alt":"HAAS Grooming Brushes RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HAAS-Grooming-Brushes-RIDE-OR-DIE-EQUESTRIAN-SHOP-101443987.jpg?v=1742400360"}},{"id":664202903842,"handle":"live-sale-april-12","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-04-12T18:26:01-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Live Sale April 12","body_html":""},{"id":662612214050,"handle":"march-22-live-sale","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-03-22T16:43:55-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"March 22 Live Sale - Second Anniversary Party","body_html":""}]}
,"collections":[{"id":470280143138,"handle":"groomingtools","title":"Grooming","updated_at":"2026-07-10T06:23:55-05:00","body_html":"\u003cp\u003eFrom mud-caked weekday schooling to Saturday grand prix turnout, we have the pro grooming you need to make your horse shine. Our curated selection includes premium finishing brushes from Hairy Pony, HAAS Germany, Epona grooming tools, Effol and Effax coat care, plus shampoo bars and serums, tack cleaning sponges, hoof picks, recommended by the pros. Whether you’re building your first grooming kit or upgrading to the best, we’ve got the grooming that lasts.\u003c\/p\u003e","published_at":"2024-01-12T15:40:37-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Groom Brush"},{"column":"type","relation":"equals","condition":"Grooming Glove"},{"column":"tag","relation":"equals","condition":"Grooming"}],"published_scope":"global"},{"id":473538855202,"handle":"haas-germany","title":"HAAS Grooming Brushes","updated_at":"2026-07-08T17:28:40-05:00","body_html":"\u003cp\u003eHAAS has been producing high quality horse care brushes in Donaueschingen in the Black Forest of Germany for over 100 years.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eSelected natural materials, love and craftsmanship are infused in each HAAS grooming brush. Modern production technology ensures the exemplary quality and the longevity of all HAAS products for the welfare of animals and satisfaction of owners. Haas brushes are made to to ensure an exceptional cleaniless of the horse and longevity of the brushes. \u003c\/p\u003e","published_at":"2024-02-12T17:51:43-06:00","sort_order":"best-selling","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HAAS"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:00-05:00","alt":"HAAS Grooming Brushes RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HAAS-Grooming-Brushes-RIDE-OR-DIE-EQUESTRIAN-SHOP-101443987.jpg?v=1742400360"}},{"id":664202903842,"handle":"live-sale-april-12","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-04-12T18:26:01-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Live Sale April 12","body_html":""},{"id":666275283234,"handle":"live-sale-weds-may-27th","updated_at":"2026-07-11T06:15:40-05:00","published_at":"2026-05-27T18:17:36-05:00","sort_order":"most-relevant","template_suffix":"","published_scope":"global","title":"LIVE SALE Weds May 27th","body_html":""},{"id":662612214050,"handle":"march-22-live-sale","updated_at":"2026-07-10T06:23:55-05:00","published_at":"2026-03-22T16:43:55-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"March 22 Live Sale - Second Anniversary Party","body_html":""}]}
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