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,"collections":[{"id":470282141986,"handle":"gifts","title":"Gifts","updated_at":"2026-07-20T06:16:15-05:00","body_html":"","published_at":"2024-01-12T16:26:11-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Gifts"}],"published_scope":"global"},{"id":470277587234,"handle":"gifts-and-home","title":"Gifts and Home","updated_at":"2026-07-20T06:16:15-05:00","body_html":"\u003cp\u003eThe best gifts for horse people come from people who actually ride. Our Gifts and Home collection is packed with unique, fun, and functional finds for the equestrian in your life — or a well-deserved treat for yourself. Browse equestrian-themed home décor, kitchen accessories, tote bags, belts, jewelry, candles, and barn-friendly gadgets from brands like Tucker Tweed, Hunt Seat Paper Co., Ellany, and more. Whether you’re shopping for a barn friend’s birthday, a show season celebration, or just because — we’ve curated the pieces that horse people actually want.\u003c\/p\u003e","published_at":"2024-01-12T14:51:06-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"gadgets"},{"column":"tag","relation":"equals","condition":"gifts"},{"column":"tag","relation":"equals","condition":"home decor"}],"published_scope":"global"},{"id":473538887970,"handle":"hkm-1","title":"HKM","updated_at":"2026-07-20T06:16:15-05:00","body_html":"\u003cp\u003e\u003cspan\u003eWe are HKM. We live our passion for equestrian sports and stand for innovative and high-quality products with function that not only convince riders and horses, but inspire them. \u003c\/span\u003e\u003cspan\u003eFrom the idyllic town of Neuenhaus in Lower Saxony near the Dutch border, their products equip small and large riders and their four-legged sports companions, from the backyard Shetland pony to the Grand Prix horse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrom the beginning, HKM has been colorful, courageous, and authentic - and has remained so to this day. We take responsibility for our actions, and act with foresight. For many decades, we have cultivated a special bond with the horse, which is reflected in our collections. We are experts in our field, have a keen eye for meaningful details and offer our customers the best possible product experience. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eToday, HKM stands for an outstanding value proposition at appealing prices.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2024-02-12T17:51:57-06:00","sort_order":"created-desc","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HKM"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:03-05:00","alt":"HKM RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HKM-RIDE-OR-DIE-EQUESTRIAN-SHOP-101444152.jpg?v=1742400363"}},{"id":482154479906,"handle":"horse-toys","title":"Horse Toys","updated_at":"2026-07-20T06:16:15-05:00","body_html":"\u003cp\u003ePrevent anxiety and boredom at home, in the trailer or at the show with these fun and safe horse toys.\u003c\/p\u003e","published_at":"2024-05-13T14:01:36-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Stall Toy"}],"published_scope":"global"},{"id":637609378082,"handle":"horse-toys-and-treats-app","title":"Horse Toys and treats app","updated_at":"2026-07-20T06:16:15-05:00","body_html":"","published_at":"2025-02-14T18:17:26-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Horse Treats"},{"column":"type","relation":"equals","condition":"Horse Treat"},{"column":"type","relation":"equals","condition":"Stall Toy"}],"published_scope":"global"}]}
,"collections":[{"id":475572338978,"handle":"fly-gear","title":"Fly Gear","updated_at":"2026-07-21T06:16:28-05:00","body_html":"\u003cp\u003eWe carry a tested and curated mix of fly products - from horse clothing to natural solutions that cut down on flies breeding cycle - to keep nasty pests away from your horse for good. We've done the trial and error so you don't have to. \u003c\/p\u003e","published_at":"2024-03-05T17:23:37-06:00","sort_order":"manual","template_suffix":"essential-summer-fly-gear","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Fly Mask"},{"column":"tag","relation":"equals","condition":"Fly Control"},{"column":"tag","relation":"equals","condition":"Fly Sheet"}],"published_scope":"global"},{"id":642660794658,"handle":"fly-masks-boots","title":"Fly Masks \u0026 Boots","updated_at":"2026-07-20T06:16:15-05:00","body_html":"","published_at":"2025-05-02T15:52:48-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Fly Mask"},{"column":"type","relation":"equals","condition":"Fly Boots"}],"published_scope":"global"},{"id":473538887970,"handle":"hkm-1","title":"HKM","updated_at":"2026-07-20T06:16:15-05:00","body_html":"\u003cp\u003e\u003cspan\u003eWe are HKM. We live our passion for equestrian sports and stand for innovative and high-quality products with function that not only convince riders and horses, but inspire them. \u003c\/span\u003e\u003cspan\u003eFrom the idyllic town of Neuenhaus in Lower Saxony near the Dutch border, their products equip small and large riders and their four-legged sports companions, from the backyard Shetland pony to the Grand Prix horse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrom the beginning, HKM has been colorful, courageous, and authentic - and has remained so to this day. We take responsibility for our actions, and act with foresight. For many decades, we have cultivated a special bond with the horse, which is reflected in our collections. We are experts in our field, have a keen eye for meaningful details and offer our customers the best possible product experience. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eToday, HKM stands for an outstanding value proposition at appealing prices.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2024-02-12T17:51:57-06:00","sort_order":"created-desc","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HKM"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:03-05:00","alt":"HKM RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HKM-RIDE-OR-DIE-EQUESTRIAN-SHOP-101444152.jpg?v=1742400363"}},{"id":478793236770,"handle":"horse-clothing","title":"Horse Clothing","updated_at":"2026-07-19T06:15:52-05:00","body_html":"","published_at":"2024-04-04T17:34:11-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"AP Pad"},{"column":"tag","relation":"equals","condition":"Bell Boots"},{"column":"tag","relation":"equals","condition":"Bonnets"},{"column":"tag","relation":"equals","condition":"Browband"},{"column":"tag","relation":"equals","condition":"Dressage Pad"},{"column":"tag","relation":"equals","condition":"Fly Mask"},{"column":"tag","relation":"equals","condition":"Fly Sheet"},{"column":"tag","relation":"equals","condition":"Halter"},{"column":"tag","relation":"equals","condition":"Halters Leads"},{"column":"tag","relation":"equals","condition":"Horse Clothing"}],"published_scope":"global"},{"id":666275283234,"handle":"live-sale-weds-may-27th","updated_at":"2026-07-20T06:16:15-05:00","published_at":"2026-05-27T18:17:36-05:00","sort_order":"most-relevant","template_suffix":"","published_scope":"global","title":"LIVE SALE Weds May 27th","body_html":""}]}
,"collections":[{"id":473538887970,"handle":"hkm-1","title":"HKM","updated_at":"2026-07-20T06:16:15-05:00","body_html":"\u003cp\u003e\u003cspan\u003eWe are HKM. We live our passion for equestrian sports and stand for innovative and high-quality products with function that not only convince riders and horses, but inspire them. \u003c\/span\u003e\u003cspan\u003eFrom the idyllic town of Neuenhaus in Lower Saxony near the Dutch border, their products equip small and large riders and their four-legged sports companions, from the backyard Shetland pony to the Grand Prix horse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrom the beginning, HKM has been colorful, courageous, and authentic - and has remained so to this day. We take responsibility for our actions, and act with foresight. For many decades, we have cultivated a special bond with the horse, which is reflected in our collections. We are experts in our field, have a keen eye for meaningful details and offer our customers the best possible product experience. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eToday, HKM stands for an outstanding value proposition at appealing prices.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2024-02-12T17:51:57-06:00","sort_order":"created-desc","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HKM"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:03-05:00","alt":"HKM RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HKM-RIDE-OR-DIE-EQUESTRIAN-SHOP-101444152.jpg?v=1742400363"}},{"id":478793236770,"handle":"horse-clothing","title":"Horse Clothing","updated_at":"2026-07-19T06:15:52-05:00","body_html":"","published_at":"2024-04-04T17:34:11-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"AP Pad"},{"column":"tag","relation":"equals","condition":"Bell Boots"},{"column":"tag","relation":"equals","condition":"Bonnets"},{"column":"tag","relation":"equals","condition":"Browband"},{"column":"tag","relation":"equals","condition":"Dressage Pad"},{"column":"tag","relation":"equals","condition":"Fly Mask"},{"column":"tag","relation":"equals","condition":"Fly Sheet"},{"column":"tag","relation":"equals","condition":"Halter"},{"column":"tag","relation":"equals","condition":"Halters Leads"},{"column":"tag","relation":"equals","condition":"Horse Clothing"}],"published_scope":"global"},{"id":470279749922,"handle":"jump-all-purpose-pads","title":"Jump | All Purpose Pads","updated_at":"2026-07-19T06:15:52-05:00","body_html":"","published_at":"2024-01-12T15:33:45-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Jump Pad"},{"column":"tag","relation":"equals","condition":"AP Pad"},{"column":"variant_title","relation":"equals","condition":"Jump"}],"published_scope":"global"},{"id":637609214242,"handle":"saddle-pad-bonnet-app","title":"Saddle Pad Bonnet App","updated_at":"2026-07-19T06:15:52-05:00","body_html":"","published_at":"2025-02-14T18:11:40-06:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Bonnets"},{"column":"type","relation":"equals","condition":"Horse Bonnet"},{"column":"type","relation":"equals","condition":"Saddle Pads"}],"published_scope":"global"},{"id":470276538658,"handle":"saddle-pads","title":"Saddle Pads","updated_at":"2026-07-18T06:16:48-05:00","body_html":"\u003cp\u003eWhether you're schooling at home or showing, the right saddle pad makes all the difference. We carry a carefully curated selection of dressage pads, jump pads, and all-purpose pads from the brands riders trust most — Kentucky Horsewear, Equestrian Stockholm, Cavallo, Sixteen Cypress, and more. From clean white competition pads to breathable everyday training options, you'll find the perfect fit for your horse here.\u003c\/p\u003e","published_at":"2024-01-12T14:48:01-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Saddle Pads"}],"published_scope":"global"}]}
,"collections":[{"id":479974326562,"handle":"equestrian-clearance-items","title":"Clearance Deals","updated_at":"2026-07-18T06:16:48-05:00","body_html":"","published_at":"2024-04-18T19:52:25-05:00","sort_order":"manual","template_suffix":"annual-clearance-landing","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"CLEARANCE"}],"published_scope":"global"},{"id":485290869026,"handle":"clearance-horse","updated_at":"2026-07-08T17:29:02-05:00","published_at":"2024-06-21T19:58:06-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Clearance Horse","body_html":""},{"id":470279782690,"handle":"dressage-pads-1","title":"Dressage Pads","updated_at":"2026-07-18T06:16:48-05:00","body_html":"","published_at":"2024-01-12T15:35:14-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"equals","condition":"Saddle Pads"},{"column":"tag","relation":"equals","condition":"Dressage Pad"}],"published_scope":"global"},{"id":473538887970,"handle":"hkm-1","title":"HKM","updated_at":"2026-07-20T06:16:15-05:00","body_html":"\u003cp\u003e\u003cspan\u003eWe are HKM. We live our passion for equestrian sports and stand for innovative and high-quality products with function that not only convince riders and horses, but inspire them. \u003c\/span\u003e\u003cspan\u003eFrom the idyllic town of Neuenhaus in Lower Saxony near the Dutch border, their products equip small and large riders and their four-legged sports companions, from the backyard Shetland pony to the Grand Prix horse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrom the beginning, HKM has been colorful, courageous, and authentic - and has remained so to this day. We take responsibility for our actions, and act with foresight. For many decades, we have cultivated a special bond with the horse, which is reflected in our collections. We are experts in our field, have a keen eye for meaningful details and offer our customers the best possible product experience. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eToday, HKM stands for an outstanding value proposition at appealing prices.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2024-02-12T17:51:57-06:00","sort_order":"created-desc","template_suffix":"brand-collection-page","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"HKM"}],"published_scope":"global","image":{"created_at":"2025-03-19T11:06:03-05:00","alt":"HKM RIDE OR DIE EQUESTRIAN SHOP","width":1920,"height":384,"src":"\/\/rideordieshop.com\/cdn\/shop\/collections\/HKM-RIDE-OR-DIE-EQUESTRIAN-SHOP-101444152.jpg?v=1742400363"}},{"id":478793236770,"handle":"horse-clothing","title":"Horse Clothing","updated_at":"2026-07-19T06:15:52-05:00","body_html":"","published_at":"2024-04-04T17:34:11-05:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"AP Pad"},{"column":"tag","relation":"equals","condition":"Bell Boots"},{"column":"tag","relation":"equals","condition":"Bonnets"},{"column":"tag","relation":"equals","condition":"Browband"},{"column":"tag","relation":"equals","condition":"Dressage Pad"},{"column":"tag","relation":"equals","condition":"Fly Mask"},{"column":"tag","relation":"equals","condition":"Fly Sheet"},{"column":"tag","relation":"equals","condition":"Halter"},{"column":"tag","relation":"equals","condition":"Halters Leads"},{"column":"tag","relation":"equals","condition":"Horse Clothing"}],"published_scope":"global"},{"id":470279749922,"handle":"jump-all-purpose-pads","title":"Jump | All Purpose Pads","updated_at":"2026-07-19T06:15:52-05:00","body_html":"","published_at":"2024-01-12T15:33:45-06:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Jump Pad"},{"column":"tag","relation":"equals","condition":"AP Pad"},{"column":"variant_title","relation":"equals","condition":"Jump"}],"published_scope":"global"},{"id":637609214242,"handle":"saddle-pad-bonnet-app","title":"Saddle Pad Bonnet App","updated_at":"2026-07-19T06:15:52-05:00","body_html":"","published_at":"2025-02-14T18:11:40-06:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Bonnets"},{"column":"type","relation":"equals","condition":"Horse Bonnet"},{"column":"type","relation":"equals","condition":"Saddle Pads"}],"published_scope":"global"},{"id":470276538658,"handle":"saddle-pads","title":"Saddle Pads","updated_at":"2026-07-18T06:16:48-05:00","body_html":"\u003cp\u003eWhether you're schooling at home or showing, the right saddle pad makes all the difference. We carry a carefully curated selection of dressage pads, jump pads, and all-purpose pads from the brands riders trust most — Kentucky Horsewear, Equestrian Stockholm, Cavallo, Sixteen Cypress, and more. From clean white competition pads to breathable everyday training options, you'll find the perfect fit for your horse here.\u003c\/p\u003e","published_at":"2024-01-12T14:48:01-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Saddle Pads"}],"published_scope":"global"}]}
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